CGI Product Photography for e-commerce

Virtual product photography is quickly taking over from traditional real life photo-shoots, and for good reason. Photo-quality product CGI images can be created of products which don’t yet exist. Once the original image has been created variations are quick and easy to produce, meaning you can have a full set of images for a fraction of the cost it would take to create all the products and have them professionally photographed.

The CGI product photography process allows us full control of the lighting required to produce cgi photography which shows off your products in the best possible way.
We can also style any required room-sets to make sure your virtual product photography appeal to the core market you need to attract. An experienced CGI product photography agency will be able to produce the hundreds of images required through a well-developed production process, which will be tailor made to suit your products. Whether you need to showcase beds, kitchens or bathrooms the corresponding virtual photography will populate your catalogues, brochures and advertising campaigns to a point where it can grow your business across all e-comm channels.



Commissioning the right content is vital to the success of your marketing campaign. Tell us about your project so we can suggest which images will sell your properties faster whilst keeping within your budget. With over 15 years’ experience in the business, we can offer expert advice and guidance whether you’re completely new to 3D visualisations or not. We are transparent on price and will always ask you when you need your images by. The bulk of our business is loyal customers who come back project after project because quality imagery and great customer service is at the heart of every project we undertake. Get in touch for a chat about your next development so we can ensure aspirational images to captivate your audience and convert interest into sales.



    • Is the cost I’m quoted the cost I’m going to pay?

    We are transparent about the costs of our cgi photography from the get-go. Creating CGI product photography from 2D architectural drawings and materials references is an artform and as such is open to subjective interpretation. Our quoted price includes all subjective changes. The only time you may be charged extra is if you make alterations to your design brief after we have shared the low resolution images with you, for example if a wardrobe’s dimensions and layout change once we are towards the end of the process – in which case we will charge the same rate as the original quote only for the time taken to rework the brief.

    • What do you need from me?

    We’re not just a production line. At every point in the cgi photography process, every expert in our team is playing to their strength. To make sure you get the best possible images and to keep your costs down, we’ll ask you about your core market, price point and how easy / difficult you expect sales to be. We’ll need technical drawings of your products with measurements (even if they are hand-drawn!) as this is the best way to make sure your product CGI meet the exact specifications of your requirements. We’ll ask you for as many details up front as possible as we know this makes for the most efficient process.

    • What if there are several different departments that need to provide feedback?

    It’s best practice to funnel the feedback into one point of contact. If you need to consider feedback from your technical team ans well as the marketing department, it’s best practice to collate all this information before sending it through to us. We always tell you when to expect your product CGI so you can arrange meetings in advance and keep production flowing.

    • Do you know what you’re doing? What’s your level of expertise?

    Creating the best property marketing CGIs available starts from the point of concept – when we first take a look at your plans we make sure we find the camera angles which will show your products off in the best light. We’re a well-established company; we’ve been producing cgi product photography since 2005. During that time honed our systems and nurtured a team of experts. It’s not just one person creating your image…we’re proud of our team which includes a trained architect, a fine artist, a videographer / VR guru, a stylist, a marketing
    expert and an experienced project manager. We’re a bunch of self-critical perfectionists who won’t rest until we have produced the best possible content for you.

    I’ve never commissioned Virtual product photography before and I don’t know what to expect.

    No problem, we’ll walk you through the process. If you have commissioned virtual product photography before and have an idea of what’s involved, great, we will quickly talk you through how we work to make sure you get your cgi photography on time, on budget, with the least amount of hassle, every time. If you’ve never done it before we’ll walk you through our process to ensure it’s stress free for you
    every step of the way.

    • How long does everything take?

    We’ll always ask if you have a deadline that needs to be met before we take your job on. We’d rather under-promise and over deliver. If we can’t meet your deadline we’ll be honest from the start. Once the job is booked in, delivery times will mostly depend on how quickly we get the info we need, how we’re producing the finishes and the feedback required. Once we have all the information we need to get started an average set of CGIs will take around 1-2 weeks to get to low resolution stage. But we will keep you posted of our progress at all times and if you have any questions, queries or issues there’s always someone at the end of the phone who will help you straight away. We’re a small company with a large capacity, and we pride ourselves on our customer service. We understand your deadlines are important and we’ll make sure we meet them.

    • What happens next?

    Send us your brief, we’ll have a chat to get a clear idea of your requirements and help you decide on the type and number of images you need if necessary. Our cgi photography packages are aimed at getting you the best possible value for money whilst not having to compromise on quality. If we know what budget you’re working to, we’ll always make sure you get a suite of content that puts you ahead of your competition. We’ll send you a competitive proposal, and once we’ve agreed the finer details, production can begin as soon as we receive all the required information and the deposit payment.