Every property marketing CGI we create is designed to appeal to your core market…
Because every reservation matters
Our Quality Guarantee
Is the cost I’m quoted the cost I’m going to pay?
We are transparent about the costs of our property marketing CGIs from the get-go. Creating photo-real images from 2D architectural drawings and materials references is an artform and as such is open to subjective interpretation. Our quoted price includes any subjective changes, as well as a couple of small structural changes such as removing a fence, a chimney being moved, a Velux window added. The only time you may be charged extra is if you make alterations to your designs after we have shared the low resolution images with you, in which case we will charge the same rate as the original quote only for the time taken to make those changes. For interior images all amends are included. The only time we would charge is if you wanted to change the furniture / layout / positioning after the final moodboards have been signed off.
What do you need from me?
We’re not just a production line. At every point in the process, every expert in our team is playing to their strength. To make sure you get the best possible images and to keep your costs down, we’ll ask you about your core market, price point and how easy / difficult you expect sales to be. We’ll ask you for as many details up front as possible as we know this makes for a more efficient process.
What if there are several different departments that need to provide feedback?
It’s best practice to funnel the feedback into one point of contact. At the start of the process, we can make things easier for you by asking for information directly from your architect. However, if you need feedback from them, the sales department and the directors, we always tell you when to expect your images so you can arrange meetings in advance and keep production flowing.
Do you know what you’re doing? What’s your level of expertise?
Creating the best property marketing CGIs available starts from the point of concept – when we first take a look at your plans we make sure we find the camera angles which will show your properties off in the best light. We’re a well-established company; we’ve been creating CGIs since 2005. During that time honed our systems and nurtured a team of experts. It’s not just one person creating your image…we’re proud of our team which includes a trained architect, a fine artist, a videographer / VR guru, a stylist, a marketing expert and an experienced project manager. We’re a bunch of self-critical perfectionists who won’t rest until we have produced the best possible content for you.
I’ve never commissioned property marketing CGIs before and I don’t know what to expect.
No problem, we’ll walk you through the process. Our clients range from sole traders who are new to CGI through to large property developers and architects well-versed in the process. If you already know, great, we will quickly talk you through how we work to make sure you get your CGIs on time, on budget, with the least amount of hassle, every time. If you’ve never done it before we’ll walk you through our process to ensure it’s stress free for you every step of the way.
What if I haven’t styled my interiors?
Not a problem. To save you money we’ll work with you to create the style you need to entice your potential buyers. Share an example image with us, either of a previous development or choose a style for us to follow from our Style Guide. Send us any references you have and we’ll arrange for a 15 minute telephone meeting, Zoom or Skype call to nail the brief before producing your moodboards for you. Alternately, we can provide a bespoke styling service, aimed at your core market which includes mood-board production and furniture positioning.
What if I’ve already got the styling for my apartment from my interior designer?
That’s great. We’ll ask for the designs and the references and we’ll find the closest matches in our extensive library so the images you get from us will mirror your show home once it’s ready.
How long does everything take?
We’ll always ask if you have a deadline that needs to be met before we take your job on. We’d rather under-promise and over deliver. If we can’t meet your deadline we’ll be honest from the start.
Once the job is booked in, delivery times will mostly depend on how quickly we get the info we need and the feedback required. Once we have all the information we need to get started an average set of CGIs will take around 1-2 weeks to get to low resolution stage. But we will keep you posted of our progress at all times and if you have any questions, queries or issues there’s always someone at the end of the phone who will help you straight away. We’re a small company with a large capacity, and we pride ourselves on our customer service. We understand your deadlines are important and we’ll make sure we meet them.
What happens next?
Send us your plans, we’ll have a chat to get a clear idea of your requirements and help you decide on the type and number of images you need if necessary. Our packages are aimed at getting you the best possible value for money whilst not having to compromise on quality. If we know what budget you’re working to, we’ll always make sure you get a suite of content that puts you ahead of your competition. We’ll send you a competitive proposal, and once we’ve agreed the finer details, production can begin as soon as we receive all the required information and the deposit payment.