Property marketing animations at minimal spend

Morris Homes Exterior CGI

However big or small your business, creating new content so that you avoid discounting properties or offering incentives can be a challenging, frustrating and endless task. Catching your visitor’s eyes with property animations could be the answer. In an uber-competitive market with increasingly tighter margins, first impressions count even more now than ever before. In […]

Photography vs CGI – who’s calling the shots?

Interior CGI Cameos, CGI vs Photography blog

In our increasingly digitalised lives, it’s no news that computer generated images are taking over from traditional photography, and for very good reason. Leafing through online and offline product catalogues, CGI has found its way onto the pages so seamlessly that we might think we’re looking at photographs of taps in kitchens, wardrobes in bedrooms or sofas […]

Process Makes Perfect – CGI Production Laid Bare

New Offices Exterior CGI

We’ve recently had an influx of new clients, who we’re delighted to welcome on board. Brian Elder, of Elder Properties in Hartlepoole, it has been my absolute pleasure to pop your CGI cherry. Hurstwood Holdings, Manchester-based neighbours and property giant, we have been honoured to impress you with architectural renders of your beautiful designs. Marketing gurus Glow, it’s been […]

CGI and its Birth at Pixel

Early computer Blog Post Image

It’s becoming the unavoidable norm: after months of arduous journeying through the bureaucratic jungles of planning permission, you finally have the go-ahead for your meticulously-imagined development of beautiful, high-quality homes. So the next step is to build them and sell them. Or preferably sell them whilst building. If you’re lucky enough to have a reliable, preferred […]