Why ‘great value’ 3D Visualisations aren’t always the cheapest – 5 hidden costs revealed…
As every wily property developer knows, great value 3D visualisations are key to the marketing of any development. Now more than ever having an effective marketing campaign featuring beautifully-designed photo-quality images and attention-grabbing animated content is a sure-fire way of building tangible interest prior to your development being ready for potential buyers to visit. But […]
Property Marketing – Keeping Several Steps Ahead
At The Pixel Workshop we aim to provide property marketing solutions created in response to your changing needs. Having been in the business of CGI property marketing for over twelve years we’re one of the pioneering firms in the field (click on this link to read about how The Pixel Workshop started off). We make it our […]
Client Spotlight: William H Brown Estate Agents
The client spotlight is a series of blog posts designed to show how photo-quality CGIs can overcome challenges and be used to market the vision of your property. Our clients use these images to gain planning permission and to make a potential buyer feel instantly at home. Today we are taking a look at the […]
Photography vs CGI – who’s calling the shots?
In our increasingly digitalised lives, it’s no news that computer generated images are taking over from traditional photography, and for very good reason. Leafing through online and offline product catalogues, CGI has found its way onto the pages so seamlessly that we might think we’re looking at photographs of taps in kitchens, wardrobes in bedrooms or sofas […]
Process Makes Perfect – CGI Production Laid Bare
We’ve recently had an influx of new clients, who we’re delighted to welcome on board. Brian Elder, of Elder Properties in Hartlepoole, it has been my absolute pleasure to pop your CGI cherry. Hurstwood Holdings, Manchester-based neighbours and property giant, we have been honoured to impress you with architectural renders of your beautiful designs. Marketing gurus Glow, it’s been […]
The CGI Dating Game – and how to come out on top.
This Valentine’s Day, will you find your perfect CGI match? With so many companies out there vying for your attention, how can you tell which is the right one for you?