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CGI News

5 ‘Invisible’ CG film moments – when CG art takes to the wings

Over the years the role of CG art in films has grown so much its capabilities have a major influence on the storylines which are possible. We all know that films like Robocop, The Avengers and The Shape of Water probably wouldn’t exist without the special effects offered by the world of CG art. However, […]

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Animations CGI Exterior CGI Interior CGI News Property Marketing

Why ‘great value’ 3D Visualisations aren’t always the cheapest – 5 hidden costs revealed…

As every wily property developer knows, great value 3D visualisations are key to the marketing of any development. Now more than ever having an effective marketing campaign featuring beautifully-designed photo-quality images and attention-grabbing animated content is a sure-fire way of building tangible interest prior to your development being ready for potential buyers to visit. But […]

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Animations CGI Interior CGI News Property Marketing

Property Marketing – Keeping Several Steps Ahead

At The Pixel Workshop we aim to provide property marketing solutions created in response to your changing needs. Having been in the business of CGI property marketing for over twelve years we’re one of the pioneering firms in the field (click on this link to read about how The Pixel Workshop started off). We make it our […]

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CGI News Photography

The Mutualism of Photography and CGI

As the lines between photography and CGI are becoming increasingly blurred, it can be beneficial to both photographers and CGI artists to examine how the two media complement each other. CGI is a facsimile of a particular scene or lighting in the real world, whereas in photography it’s impossible to simulate accurately the same moment once again. […]

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CGI News Property Marketing

The Great Value Challenge in the Brexit Property Marketing World

With the threat of Brexit still looming over us in ever-more delayed terms, the frustrations of the property developer lie mainly in the uncertainty such political procrastinations are causing, and the additional challenge this brings to marketing properties. This limbo world can be harder to deal with than us finally taking the plunge for autonomy or somehow […]

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CGI Client Spotlight News

Client Spotlight – King & Drury Construction

The client spotlight is a series of blog posts designed to show how photo-quality CGIs can overcome challenges and be used to market the vision of your property. Our clients use these images to gain planning permission and to make a potential buyer feel instantly at home. Today we are taking a look at the […]